Cute idea. Up there with McDonald's redesigning their restaurants to look like trendy, swanky cafes.
But BK is going to have one up on Micky D's - MIMOSAS. The non-alcoholic kind, of course. Sprite replaces champagne in this drink. But not everyone is thrilled with the idea.
However, watchdog groups such as Campaign for a Commercial-Free Childhood and the Marin Institute -- which monitors the alcohol industry -- are not as pleased.
"This normalizes to children at a young age the idea that drinking is fine to do, and something we do everywhere," Michele Simon, the institute's research and policy director, told Brandweek.
What do you think?
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